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Fierce & Tame / A publishing studioMalta roots. Wider horizons.

A media kit. But not the usual kind.

Make them
feel something.

A little curiosity. A better question.
That quiet moment when a reader thinks:
“This is exactly what I was looking for.”

Find your place
An illustrated editor works on a Maltese balcony as pages flow across the sea towards international city skylines.
Built in Malta. Found far beyond it.Original AI-assisted editorial illustration / Fierce & Tame
Four front pages. One operator.Meet Fierce & Tame
01 / The feeling comes first

Nobody wakes up
wanting to see
another advertisement.

They want to understand a decision. Find a way forward. Discover something worth their time.

We build publications around those moments. Your brand belongs here when it has something useful to bring—not simply something to sell.

Amid towering advertising billboards, people gather in a warm, inviting reading room with a red door.
The world is loud.
Relevance is a different kind of presence.
AI-assisted editorial illustration / Fierce & Tame
02 / The record · June–September 2026

The last 100 days.
No ads.

Not a projection. Not a promise.
A published organic record, with the original screens available to inspect.

2.17M

Google search impressions

16K

Google search clicks

282K

Google AI feature impressions

75.7K

Bing Copilot & ChatGPT citations

Historical platform-reported metrics, as published by Fierce & Tame. Impressions, clicks and citations are different measures; they are not added together and do not guarantee campaign results.

See the original screens
03 / The Fierce & Tame ecosystem

Four worlds.
One restless mind.

Different publications. Different reasons to read. Built and operated by Ilhan Irem Yuce through Fierce & Tame Limited.

Four interconnected editorial rooms contain decision tools, product comparisons, a newsroom and market analysis.
Different doors. The same independent spirit. AI-assisted editorial illustration

The ecosystem is connected; placement scope is not automatic. Every agreement names the publication, format and distribution included.

A curated product ecosystem

The company
we keep.

80partner listings in the live FreeMalta registry
OpenAIDeelCrypto.comPayoneerWiseRipplingn8nElevenLabs

Examples from the product ecosystem—not a list of media-kit sponsors or endorsements of this offer. The count reflects partner listings, not unique corporate groups.

Explore the partner ecosystem
04 / A useful place for your brand

Don’t buy a shout.
Start a conversation.

A product deserves more than a logo in a corner. Choose an editorial format—or a clearly defined, ongoing presence.

MaltaInsider / Trial01

Give the product
a proper hearing.

A use-case-led examination. Where the product fits, where it does not, and what someone should understand before choosing it.

  • Original editorial development and publication
  • Alternatives, practical context and clear disclosure
  • Hands-on claims only when access and testing support them
Choose your scope
FreeMalta / Duel02

Two choices.
A clearer decision.

A head-to-head comparison built around a reader’s real situation—not a feature checklist with a predetermined winner.

  • Defined comparison, use cases and trade-offs
  • Evidence-led conclusions and commercial disclosure
  • Payment never guarantees a favourable verdict
Choose your scope
FreeMalta / Sponsored editorial03

A story worth
staying for.

A useful idea, a real business problem or a story with something to say. Developed for the reader—not pasted from a press release.

  • Angle, research and publication scope agreed upfront
  • Clearly labelled sponsored content
  • Commercial links marked rel="sponsored"
Quoted to the brief.Scope first. A transparent price before work starts.
FreeMalta Hub / Featured presence04

Not a passing visit.
A place to belong.

A paid, fixed-term product presence in a relevant part of the Hub. For brands that want a maintained destination rather than a one-off appearance.

  • Dedicated scope: page, visibility and agreed updates
  • Term, positions and reporting agreed in writing
  • Retainer and any affiliate arrangement kept distinct
A tailored retainer.Fixed-term visibility. Not a promise of permanent placement.
News Beast / Sponsor cards05

Be part of
what’s happening.

A native sponsor card in the News Beast experience: your visual, headline and destination, with a visible sponsorship label.

  • Up to 10 sponsor-card positions in the inventory
  • Availability, location and booking term confirmed first
  • No implied newsroom endorsement
Position. Duration. Fit.Priced to the agreed placement—not an invented reach guarantee.
Across the ecosystem / Custom collaboration06

A bigger idea?
Let’s connect it.

Combine the right publications, editorial formats and visibility. Or bring an expert contribution to a special dossier such as Budget 2027.

  • One coherent brief, with named deliverables
  • Publication fit comes before package size
  • Paid placements and expert contributions clearly distinguished
Built around your goal.Not every product belongs everywhere. We will say so.

Prices shown in EUR; any applicable VAT and the final scope will be confirmed in the written quote. No guarantee of traffic, leads, rankings, AI citations or a positive review. Product-journey examples show the format, not proof that those brands purchased a retainer.

An agreement deserves an introduction

And then,
we tell people.

Every agreed partnership includes one announcement on Ilhan Irem Yuce’s LinkedIn profile, with timing and wording agreed as part of the brief.

Meet Ilhan on LinkedIn
Ilhan’s LinkedIn community≈7,000followers

Owner-reported, October 2026.
Followers—not guaranteed post reach.
One announcement per agreement, not per item in a bundle.

05 / Behind the pages

Human judgement.
AI capability.

The tools expand what we can build. Responsibility for the work stays human.

An editor checks research at a wooden desk, with flowing documents linking a large library and publishing workstations.
The scale changed.
The responsibility did not.
AI-assisted editorial illustration / Fierce & Tame
The operator

Ilhan Irem Yuce

Founder and builder of the Fierce & Tame ecosystem. Research, editorial development and product deployment—with Codex and AI-assisted research workflows as part of the working toolkit.

A disclosed relationship

OpenAI Select Partner

As stated in Ilhan’s published partnership profile. This relationship is distinct from sponsorship of these publications; OpenAI does not endorse this media kit or its advertisers.

Read the partnership profile
A small print worth reading

Buy the work.
Not the verdict.

01 / Transparent

Paid placements are labelled. Commercial relationships are disclosed. Readers should not need to guess.

02 / Independent

Clients can check factual accuracy. They cannot purchase a winner, erase a material limitation or dictate an editorial conclusion.

03 / Defined

Deliverables, placement term, revisions and reporting are agreed before work begins. No automatic placements across all four publications.

06 / The next good conversation

What do you want
people to feel?

Curious enough to explore?
Confident enough to choose?
Understood enough to trust?

Tell Ilhan the product, the audience and the decision you want to help someone make. We’ll start there.

hello@freemalta.com

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