Media Kit 2026

Reach Malta's
Most Informed
Readers.

News Beast is Malta's first AI-powered newsroom — 21 categories, 10 editorial voices, published twice daily. We don't chase clicks. We build readers who come back.

No ads.· No spin.· No compromise. — Our editorial promise
5,000+
Active users across the FreeMalta ecosystem
42
AI digests published daily across 21 categories
10
Distinct editorial voices covering every beat
Daily editions — morning and evening, every day

The Platform Other
Outlets Can't Copy.

While legacy Malta media waits for press releases, our system monitors 40+ international and local sources simultaneously and publishes intelligently curated, editorially distinct digests — morning and evening, every single day.

Speed no newsroom can match

Traditional outlets publish when they have staff. News Beast publishes on a schedule — twice daily, 365 days a year, without breaks, sick days, or editorial delays.

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Editorial intelligence, not aggregation

Every digest is written by a named author with a distinct voice and perspective. Gabriel Fenech doesn't sound like Dua Mifsud. That's intentional. Readers follow writers.

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Malta's only full-spectrum newsroom

From election polling to Michelin kitchens to real estate prices to relationship psychology — News Beast covers the full range of what Malta's readers actually care about.

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Part of a larger ecosystem

FreeMalta.com is not just a news site. It's a growing platform — hospitality, classifieds, expat community, iGaming professionals. News Beast sits at the centre of it.

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Growing every week

Every digest is indexed by Google. Every edition adds to an archive that compounds in search value. The audience that finds us today stays — because the content is genuinely good.

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Zero ad clutter — by design

News Beast carries no programmatic advertising, no pop-ups, no trackers. Sponsored content stands out precisely because everything else is editorial. That's the deal.


11 Premium Positions.
Zero Noise.

Every placement on News Beast is contextual, clearly labelled, and surrounded by editorial content readers actually chose to read. No auction. No algorithm. Your brand, in the right place.

01 Hero Banner — Election Countdown Strip 1 position

The most prominent real estate on News Beast — the full-width banner at the very top of the homepage, above the fold on every device. Currently displaying the Malta Election 2026 countdown with live Polymarket odds. Post-election, this position becomes available for brand takeover. Maximum visibility, zero competition.

  • Full-width, above the fold
  • Seen before any content on every visit
  • Desktop and mobile optimised
02 Sponsored Banner — Mid-Page Editorial Strip 1 position

A native-style banner placed naturally within the editorial flow of the homepage — between content sections, not interrupting them. In the style of The New York Times native placements: clearly labelled, visually coherent, impossible to miss.

  • Mid-page, between editorial sections
  • Native design — matches News Beast aesthetic
  • Clearly labelled "Sponsored" — full trust maintained
03–06 Featured Partners — 4-Card Grid 4 positions

Four equal-size cards at the bottom of the main content flow, after all editorial digests. Currently occupied by Hotels.com, Rentalcars.com and travel partners. Brand logo, name, and destination URL. Clean, non-intrusive, high-dwell placement — readers who reach here have read the page.

  • 4 square cards, equal visibility
  • After full editorial read-through
  • High-intent audience — engaged, not bouncing
07–11 Featured Partners — Upper Strip 5 positions

Five partner cards displayed prominently in the Featured Partners section — above the 4-card grid. Mix of logo, brand name and link. Occupies the most visible part of the partner section on both desktop and mobile.

  • 5 positions, premium partner section
  • Branded logo + name
  • Always visible — not rotated

Not Ads.
Stories.

News Beast's editorial packages are not advertorials. They are genuinely well-written, author-bylined pieces that happen to feature your brand — because they tell a story worth reading.

Standard Package

The One-on-One

A single News Beast author — selected to match your brand's tone and audience — writes a full editorial digest featuring your story. Same quality, same voice, same format as our regular editorial. Just your story.

Pricing on request · Weekly or fortnightly
What's included
  • Single authored piece, 400–500 words
  • Author selected to match your brand fit
  • Published in relevant category section
  • Indexed and archived permanently
  • Clearly labelled as sponsored content

10 Voices.
One Standard.

Every author on News Beast has a distinct character, beat, and readership. Sponsored content is matched to the writer whose voice fits your brand — and written to the same editorial standard as everything else.

Gabriel Fenech
Senior Correspondent, Malta
Sophia Borg
News & Politics Editor
Elena Vella
Love, Life & Relationships
Harvey Specter Jr.
Law, Business & Power
Marcus Azzopardi
Finance & Markets
Ryan C
Real Estate & Urban Life
Isla Camilleri
Global Affairs & Lifestyle
Alex de Valletta
Sports & Culture
Alexandre Noir
Gastronomy & Culture
Dua Mifsud
Culture, Fashion & Gen Z

Let's talk about
what works for you.

All packages are available on a weekly or fortnightly basis. Prices on request — we're building this together.

Get in Touch →