AI & Automation Stack · FreeMalta
Produce. Voice. Publish.
Automate.
Ngram produces the video. ElevenLabs voices it. Claude drafts the copy. Gamma builds the deck. Switcher Studio goes live. ManyChat captures the leads. n8n connects every step. One pipeline from idea to audience — without a content team.
Produce
Ngram
AI video
Voice
ElevenLabs
AI audio
Create
Gamma
Visual
Live
Switcher Studio
Streaming
Engage
ManyChat
Chat
Automate
N8N
Backbone
Step 1 — Produce
Give it a URL.
Get back a video.
AI Video Production · Automated
Ngram
URL → polished marketing video
Ngram takes a URL, a document or a brief and produces a polished marketing video — scripted, voiced, animated, branded. No editor. No studio. No brief to write. The output goes to LinkedIn natively, the short version to Instagram Reels, the long version to YouTube. All from one input. All triggered automatically via n8n.
Real scenario — hub article to video
A new hub article publishes on FreeMalta. n8n catches the webhook → sends the URL to Ngram → Ngram produces a 60-second video — scripted from the article, voiced by ElevenLabs, branded with your overlay. Review takes 2 minutes. Publish to LinkedIn. Done.
Content that used to take a video team two days now takes 20 minutes — and most of that is the review.
Content that used to take a video team two days now takes 20 minutes — and most of that is the review.
Works well when
Repurposing existing written content into video
Regular video cadence without a production team
Triggered automatically from your content pipeline
Social-first: LinkedIn, Instagram Reels, YouTube Shorts
Watch out
Always review before publishing — check output quality
Best for informational and educational formats
Not for high-touch brand campaign video
Step 2 — Voice
The AI voice that sounds
like a recording studio.
AI Voice Generation · 32+ Languages
ElevenLabs
Text → realistic human voice · Voice cloning
ElevenLabs produces realistic human-sounding voices from text in seconds. Clone your own voice from a sample and generate content that sounds like you — in any language. In a content stack, ElevenLabs handles the audio layer: voiceovers for Ngram videos, podcast-style narration from articles, multilingual content at scale, and AI voice for outreach campaigns.
ElevenLabs · AI voice demo · freemalta.com
How it fits the content pipeline
Ngram produces the video. ElevenLabs voices it — using your cloned voice or a chosen voice persona. Claude drafts the script. ElevenLabs renders the audio in 30 seconds. The video, audio and script are assembled automatically via n8n and pushed to your distribution channels.
For multilingual markets — ElevenLabs translates and re-voices the same content into Maltese, Italian or Arabic without re-recording.
For multilingual markets — ElevenLabs translates and re-voices the same content into Maltese, Italian or Arabic without re-recording.
Works well when
Voiceovers for Ngram or edited video content
Multilingual content without re-recording
Podcast-style narration from written articles
Voice cloning for consistent brand voice
Watch out
Voice cloning requires explicit consent — ethical use only
Review generated audio before deployment
Best for pre-recorded content, not live audio
Step 3 — Live
A professional live show
from your iPhone.
Live Streaming · iOS · Multi-camera
Switcher Studio
Live to LinkedIn, YouTube, Facebook — from your phone
Switcher Studio lets you switch between multiple iPhone cameras in real time, add branded overlays, lower-thirds and graphics, and stream live to LinkedIn Live, YouTube and Facebook simultaneously. No studio. No production team. No capture card. A broadcast-quality live show from an iPhone — in minutes.
Real scenario — product launch stream
You're launching a new feature. Switcher Studio streams live to LinkedIn with your logo overlay and branded lower-thirds. One iPhone as the main camera, another as the guest camera. Switch between views with a tap. The stream goes out simultaneously to LinkedIn Live, your YouTube channel and Facebook.
After the stream: Switcher saves the recording. n8n clips the highlights, passes to Ngram for a short-form recap video, posts to Instagram Reels. One live event → multiple content formats. Automatically.
After the stream: Switcher saves the recording. n8n clips the highlights, passes to Ngram for a short-form recap video, posts to Instagram Reels. One live event → multiple content formats. Automatically.
Works well when
Product launches, interviews, live Q&As
Professional streaming without a studio setup
Multi-platform simultaneous streaming
Branded overlays and lower-thirds on the fly
Watch out
iOS only — no Android version
Requires stable internet — test before going live
Live content needs preparation — don't wing it
Supporting stack
The tools that complete
the content pipeline.
Gamma
Visual content
Turn Claude drafts into LinkedIn carousels and client-ready decks in minutes.
Get Gamma →
ManyChat
Chat engagement
Comment GUIDE on Instagram → ManyChat DMs the resource automatically. Lead capture on autopilot.
Get ManyChat →
n8n
Automation backbone
Connects Ngram, ElevenLabs, Claude API, Gamma and ManyChat into one triggered pipeline.
Get n8n →
Claude API
Copy drafting
One brief → LinkedIn post + Instagram caption + email subject line + SMS teaser. All in brand voice.
Get API →
ElevenLabs
AI voice
Voiceovers, podcast narration, multilingual content. Clone your voice from a 1-minute sample.
Get ElevenLabs →
Brevo
Email layer
Email + SMS distribution from one platform. Pairs with ManyChat for full omnichannel reach.
Get Brevo →
Frequently Asked Questions
What is a content and social automation stack?
A content and social automation stack is a set of tools that work together to produce content, schedule publication, distribute it across channels and engage with responses — automatically. The FreeMalta Content & Social Stack uses Ngram for AI video production, Claude API for drafting, Gamma for presentations, Switcher Studio for live content, ManyChat for chat engagement, and n8n as the automation backbone.
Can AI write all my content automatically?
AI can draft, structure and schedule content — but the best results come from a human-in-the-loop approach. The FreeMalta workflow uses AI to handle the 80% (research, first draft, formatting, scheduling) and keeps humans in control of the 20% that matters most (voice, judgment, final approval). Content that works at scale is AI-assisted, not AI-replaced.
How does Claude API fit into content creation?
Claude API sits at the centre of the content pipeline. It receives a brief — from Ngram, a research note, or a URL — applies your brand voice via a system prompt, and returns structured drafts for every format: LinkedIn post, Instagram caption, email subject line, SMS message. You review and approve. The approved content flows automatically to the right distribution tool.
What is Ngram and how does it fit into content production?
Ngram turns documents, URLs and screen recordings into polished marketing videos. Give it a URL or a brief, and it handles scripting, storyboarding, voiceover and motion graphics. It integrates directly with Make.com, n8n and Zapier — so video production can be triggered automatically from your content pipeline. For teams producing regular video content without a video editor, Ngram removes the production bottleneck entirely.
What is Switcher Studio and who is it for?
Switcher Studio is a live streaming and video production app for iOS. It lets you switch between multiple iPhone cameras in real time, add branded overlays, and stream directly to LinkedIn, YouTube, Facebook and more — without a studio or production team. For founders, creators and brands that want professional-looking live content from a phone, Switcher Studio removes the technical barrier entirely.
What is ElevenLabs and why does it matter for content?
ElevenLabs is the leading AI voice generation platform. It produces realistic human-sounding voices from text in seconds, supports voice cloning from a sample, and covers 32+ languages. In a content stack, ElevenLabs handles the audio and voice layer: voiceovers for Ngram videos, podcast-style audio from articles, multilingual content, and AI-generated voice for Signal House voice campaigns. The quality is indistinguishable from a professional studio recording.
Does FreeMalta use this stack itself?
Yes. News Beast — FreeMalta's AI-native news platform — runs a version of this workflow. Firecrawl surfaces relevant stories, Claude API categorises and rewrites them in editorial voice, and the output feeds the News Beast publishing pipeline. The social distribution layer uses n8n workflows connecting Claude API drafts to ManyChat for engagement.
Other stacks
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